Applications & Sales Engineer

Job Description

Key Responsibilities

Sales \& Front-End Engineering Support

* Support Outside and Inside Sales throughout the sales cycle by providing technical consultation, application expertise, and solution development for complex customer requirements.

* Lead technical engagement with customers, including site visits, process reviews, technical presentations, equipment trials, and scope clarification meetings.

* Develop and review technical scopes of supply, equipment descriptions, system layouts, and value-added solution narratives for proposals, quotations, and bids.

* Evaluate customer process data, operating conditions, and performance targets to recommend appropriate equipment configurations, system architectures, and upgrade paths.

* Provide technical input into pricing strategy, risk identification, and commercial positioning for capital equipment and system opportunities.

* Take ownership of more technical oriented customer accounts.

Applications Engineering \& Solution Execution

* Perform applications engineering activities including equipment sizing, system configuration, layout development, and review of mechanical and electrical drawings.

* Serve as technical support during order execution, manufacturing handoff, installation, commissioning, and start-up phases.

* Troubleshoot complex performance, reliability, or process issues in collaboration with Service, Engineering, and Field Support teams.

* Review operating feedback and performance data to recommend process optimization, upgrades, or additional equipment solutions.

* Support customer training efforts related to equipment operation, maintenance, and best-practice application usage.

Cross-Functional Coordination

* Act as a technical liaison between Sales and Technical Departments - Engineering, Product Management, Project Management, Supply Chain, and Manufacturing.

* Ensure customer requirements, assumptions, and scope boundaries are clearly documented and communicated internally.

* Support resolution of technical escalations or deviations through structured problem solving and cross-functional alignment.

* Contribute technical input to product roadmap discussions based on field experience, customer feedback, and competitive insight.

Market, Product, \& Knowledge Leadership

* Maintain deep knowledge of company products, system capabilities, and installed base applications.

* Monitor industry trends, customer operating practices, and competitor solutions to inform sales strategy and application guidance.

* Represent the company as a technical subject-matter expert at trade shows, customer seminars, and internal training sessions.

* Capture and document application learnings, recurring issues, and best practices to support continuous improvement and knowledge sharing.

Safety \& Compliance

* Ensure all solutions and site activities comply with applicable safety standards, regulatory requirements, and internal policies.

* Promote safe work practices during customer site visits and support customers with safety-related application guidance when needed.