Marketing Engineer

Job Description

ABOUT DERMALOGICA Dermalogica is the worlds leading professional skin health brand trusted by skin therapists in over 80 countries Backed by The International Dermal Institute we are driven by a singular belief skin health education changes lives Our DTC ecommerce business is a core growth engine and the team behind it operates at the intersection of data technology and consumer first thinking THE OPPORTUNITY We are looking for a Marketing Engineer to join our E commerce team In this role you will serve as the connective tissue between our data sources marketing platforms and business outcomes You will own the integrity and usability of marketing data across paid media CRM and on site channels ensuring our teams have clean reliable actionable data to drive decisions that directly influence ecommerce sales performance This is a hands on technically oriented role suited for someone who understands both the engineering side of data pipelines and the commercial context of ecommerce marketing You will work closely with growth analytics media and CRM teams to build and maintain the data infrastructure that powers our marketing ecosystem KEY RESPONSIBILITIES Data Connections \& Pipeline Integrity Design build and maintain data pipelines that connect marketing platforms paid media CRM on site analytics to internal data warehouses and reporting toolsEnsure clean reliable and consistent data flows between sources including Meta Google Ads TikTok Klaviyo Shopify and analytics platformsImplement and manage API integrations and data connectors; identify and resolve data gaps duplication or quality issues proactivelyBuild and maintain data transformation logic to standardize naming conventions event schemas and attribution frameworks across platformsMarketing Data Quality \& Governance Establish and enforce data quality standards for marketing event tracking UTM structures and audience segmentationAudit and validate tracking implementation across paid channels and the ecommerce site; flag and fix inconsistencies before they impact reportingPartner with analytics to ensure dashboards and attribution models are powered by accurate trustworthy dataMaintain documentation of data sources schemas transformations and known limitations keeping the team informed and self sufficientTag Management \& On Site Tracking Own tag management Google Tag Manager or equivalent including implementation QA and ongoing governance of tracking tags across dermalogicacomEnsure pixel and event data add to cart purchase product views etc is firing accurately and feeding correctly into media platforms for bidding and measurementSupport the implementation of server side tracking solutions to improve data accuracy in a cookieless environmentEcommerce \& Channel Performance Context Understand how paid media search social display CRM emailSMS via Klaviyo and on site behavior collectively influence ecommerce revenueCollaborate with media CRM and web teams to translate business questions into data requirements and data outputs into actionable insightsSupport audience data activation including first party audience builds suppression lists and lookalike seeds across ad platformsContribute to multi touch attribution analysis and incrementality measurement by ensuring the underlying data is sound QUALIFICATIONS Required 35 years of experience in a marketing engineering marketing analytics engineering or data engineering role ideally within a DTC ecommerce environmentHands on experience building and maintaining data pipelines and integrations between marketing platforms Meta Google TikTok Klaviyo Shopify GA4 etcProficiency in SQL for querying transforming and validating marketing dataExperience with tag management systems Google Tag Manager strongly preferred; understanding of tracking event schemas and pixel implementationWorking knowledge of JavaScript for tag related customizations and data layer managementSolid understanding of ecommerce KPIs ROAS CVR AOV LTV attributed revenue and how marketing channels interact to drive salesFamiliarity with first party data practices cookie limitations and the shift toward privacy safe tracking methodsOrganized and detail oriented with strong documentation habits and a proactive approach to data quality issues Preferred Experience with Python for data manipulation API calls or pipeline scriptingFamiliarity with data warehouse or lake tools BigQuery Snowflake dbt or similarExposure to CDP platforms Segment Tealium or equivalentExperience with Klaviyo data structures event flows and listsegment integrationsBackground in beauty wellness or consumer goods ecommerceExperience implementing server side tagging or Conversions API Meta CAPI Google Enhanced Conversions WHAT SUCCESS LOOKS LIKE IN THIS ROLE Marketing data is clean consistent and trusted teams make decisions with confidence not caveatsData pipelines run reliably; issues are caught proactively before they surface in reports or campaignsPlatform pixels and tags are firing accurately improving media performance through better signalsThe Growth Marketing team spends less time questioning data and more time acting on itYou are known as the person who bridges technical data work and marketing strategy fluent in both worlds CORE COMPETENCIES Technical rigor you care deeply about data accuracy and build things that lastCommercial curiosity you understand why clean data matters for revenue not just for dashboardsClear communication you can explain a data issue or architecture decision to both engineers and marketersOwnership mindset you flag problems and drive them to resolution without being asked twiceCollaborative by default you work across functions and earn trust through reliability and clarity WORKING AT DERMALOGICA At Dermalogica we believe that the right data infrastructure is as important as the right product Our Growth Marketing team is committed to building systems that support informed intelligent decisions and this role sits at the heart of that mission You will join a team that values expertise transparency and continuous learning in a company that has led the professional skin health category for decades The expected base salary range for this position is 110K to 125K The exact base salary is determined by various factors including experience skills education and budget This position is also eligible for participation in the company discretionary bonus plan based on personal performance and company results The role will be based out of the corporate headquarters in Carson Los Angeles It will be hybrid with applicable on site work guidelines Apply now and become a team member for the preeminent global leader in skincare providing a competitive and comprehensive health benefits package including lifeaccidentdisability insurance wellness programs paid family leave domestic partner benefits educationtraining programs product allowances fitness reimbursement 401k matching and a host of other great perks Dermalogica is an equal opportunity employer committed to fostering an inclusive culture where all employees are valued supported and empowered to succeed