Nickel.com
US - New York - New York
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Lead the full lifecycle of Menswear storytelling and global product positioning across RTW, Accessories, and Footwear. Coordinate between creative, merchandising, and retail teams to execute integrated go-to-market strategies and cross-channel narratives.
Requirements: Requires a Bachelor's degree in Marketing, Communications, or Business with over 7 years of progressive experience in brand or product marketing. Must possess exceptional communication skills and a willingness to travel internationally up to 30% of the time.
Key Skills: Product Marketing, Brand Storytelling, Go-to-Market Strategy, Cross-functional Collaboration, Consumer Insights, Market Intelligence, Competitive Analysis, Product Positioning, Campaign Management, Retail Marketing, Digital Marketing, Communication Skills
Benefits: Paid Time Off, Clothing Allowance, Employee Discount, Paid Parental Leave, Calm Membership, Wellness Benefits, Medical Insurance, Dental Insurance, Vision Insurance, Ancillary Benefits, 401k
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